Google Business Profile guide hub
Google Business Profile guides: verification, suspensions and appeals
Practical guides from the team that sets up, verifies and reinstates Google Business Profiles for home service businesses. Start with what your profile shows right now.
By Jorge Cermeño · Updated
What does your profile show right now?
- A "Get verified" buttonYou are not verified yet, or Google wants you to verify again.Verification guides
- A suspension notice on one profileThe profile broke a guideline, or was caught in a sweep.Suspension types
- Every profile down at onceThe Google Account is restricted, often with Routing ID DPNB.Routing ID DPNB guide
Getting verified
Garage door and locksmith profiles get stricter review than most. These guides cover what Google checks and how to pass the first time.
- GuideHow to verify a Google Business Profile in a restricted industryWhich industries get stricter checks, the video shot list that passes, other methods and why videos get rejected.
- GuideGarage door Google Business Profile verificationWhat Google checks, the video shot list, documents, timeline and the mistakes that get profiles rejected.
- GuideLocksmith Google Business Profile verificationState licenses, the video, one profile per real location, and why locksmiths get the strictest review.
Ranking on Google Maps
Once the profile is verified, these guides cover what moves it up in the map results for home service searches.
- ChecklistGoogle Business Profile optimization checklist for home servicesHow Google ranks local results, the full profile checklist and the mistakes that get home service profiles suspended.
- GuideLocal SEO for garage door companies, step by stepProfile setup, service and city pages, structured data, reviews, local links and call tracking, in seven steps.
Suspensions and restrictions
Identify the type first. A suspended profile, lost verification and an account restriction each have a different fix.
- GuideGoogle Business Profile suspended: the complete reinstatement guideFind what was suspended, fix the cause, build the evidence, file one appeal and escalate only if it is denied.
- ReferenceGoogle Business Profile suspension typesOne table of every type: what you see, the cause, the fix and the typical time to resolve it.
- GuideRouting ID DPNB: what it means and how to fix itThe account-level restriction the normal appeal rarely fixes, with triggers and a step-by-step fix.
- TimelineGBP suspension waves timelineA dated, sourced record of the 2026 suspension waves and Google's enforcement changes, kept up to date.
Coverage of the 2026 waves
Our reports written as the waves happened, now kept up to date.